The world of social media has undergone numerous shifts in recent years, and one of the most dramatic changes has been the rebranding of Twitter to “X” under Elon Musk’s ownership. In 2025, the platform, previously known as Twitter, has experienced various transformations that are reflected in its user statistics, engagement, and overall popularity. This blog delves into the Twitter user statistics for 2025, analyzing how the platform has evolved and whether it is still relevant in the ever-changing landscape of social media.
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The Evolution from Twitter to X: A Brief Overview
In late 2023, Twitter, one of the world’s most iconic social media platforms, was rebranded as “X” by Elon Musk. This move marked a new era for the platform, which was founded in 2006 and became a giant in the social media industry. The rebranding was part of Musk’s vision to transform Twitter into a “super app,” much like China’s WeChat, combining messaging, payments, and social media all in one platform. While the name change alone was a major shift, it was just one of many changes that affected the platform’s user base and engagement.
In 2025, the question remains: How has this transformation affected Twitter’s popularity, user base, and market share? Are people still using Twitter—or should we say X—on a regular basis?
Twitter’s User Statistics: How Many People Use Twitter in 2025?
One of the most pressing questions surrounding Twitter’s (now X’s) transformation is how many active users it has today. Here, we dive into some key metrics that paint a picture of the platform’s usage and user engagement as we approach 2025.
Monthly Active Users (MAUs) and Daily Active Users (DAUs)
As of early 2025, Twitter has seen fluctuating numbers of active users. Twitter’s monthly active users (MAUs) have reached an estimated 350 million globally, a slight decrease from its peak of 400 million users before the rebranding to X. While the Twitter active user count has declined over the past few years, it remains a major player in the social media landscape.
Interestingly, Twitter daily active users (DAUs) have shown more promise, as users are still engaging with the platform on a frequent basis. These users, often dubbed the “core user base,” remain loyal despite the many changes and challenges facing the platform.
Twitter Active User Decline: Is Twitter Losing Users?
Despite the platform’s many features, Twitter is losing users in certain demographics. Reports suggest that Twitter user loss has been particularly notable among younger audiences, with many opting for alternative platforms like Instagram, TikTok, and even Threads. However, older demographics have continued to be the most active on Twitter, contributing to the platform’s Twitter user data showing that the majority of Twitter users are over 30 years old.
Many wonder, “Is Twitter still popular?” and the answer isn’t as simple as yes or no. While Twitter’s popularity may have waned in comparison to its prime, it still holds a strong position in the social media landscape due to its real-time news updates, political discourse, and celebrity presence. But as X user count rises and falls, it becomes evident that the platform’s usership is in a constant state of flux.
How Many Users Does Twitter Have in 2025?
To answer the burning question: How many users does Twitter have? As of 2025, the total number of users on Twitter (X) is around 400 million, including both active and non-active accounts. However, the **number of active twitter users is closer to 350 million, reflecting the decline in user engagement post-rebranding.
Interestingly, the shift from Twitter to X has led to a minor decline in followers for several high-profile accounts, though many others have maintained a strong presence, particularly among celebrities, politicians, and global leaders.
Twitter Demographics in 2025: Who Uses X?
One of the most important factors in understanding Twitter’s (now X’s) place in 2025 is its user demographics. The platform’s user base has evolved significantly over the years, and now, under the X rebranding, its audience is showing a mix of trends:
1. Age Demographics:
In 2023, X’s user demographics skewed slightly younger, with a large proportion of users under 50 years old. As of 2025, Twitter age demographics show that 40% of Twitter users are between 18-34 years old, with a majority (55%) of users now in the 35-54 age range. The number of X users under 50 years old has risen, but younger users are increasingly turning to platforms like TikTok for their social media needs.
2. Gender Demographics:
The platform continues to show a male-to-female ratio with a slight skew towards male users, particularly in countries like the United States, where 35% of Twitter’s users are female and 65% are male. However, the gender ratio has balanced out in other regions like Southeast Asia and Europe.
3. Geographic Reach:
Twitter users worldwide remain spread out, with major user bases in the United States, India, Brazil, and Japan. However, the platform has faced increased competition in certain regions, such as China, where local platforms dominate the market.
4. Is Twitter Growing or Shrinking?
The short answer is both. While Twitter has shown growth in certain markets, the overall trend has been shrinking user numbers, especially in younger demographics. The question remains: is Twitter losing popularity? The decline in Twitter users is something the platform must address as it moves into 2025.
Is X (formerly Twitter) Still Relevant?
Many users and critics alike are wondering: does anyone still use Twitter? In 2025, despite the decline in user growth, Twitter remains relevant in certain circles, particularly in politics, business, and entertainment. It’s still a powerful tool for real-time news, crisis communication, and viral moments. But questions persist: why do people still use Twitter?
The current state of Twitter suggests that users turn to the platform for its unique mix of immediacy and accessibility. For example, Twitter users continue to use the platform to get breaking news, follow trends, and engage with public figures. X’s usage, as a news-based platform, remains strong despite the platform’s shift towards a broader “super app” vision.
The Business Side: X’s Revenue and Subscribers
With the rebranding came changes to Twitter’s monetization strategy. The addition of Twitter Blue (now X Premium) and other subscription-based models has altered how the platform generates revenue. X subscribers count has been growing steadily, reaching over 20 million by 2025, despite the controversies surrounding the platform’s changes.
Additionally, X’s market share in the social media landscape has declined slightly, as new platforms such as Threads and TikTok have captured user attention. However, X’s advertising revenue continues to grow, as businesses utilize the platform for its advertising potential despite the decline in users.
The Future of X: What’s Next?
Looking forward, the key question remains: How is Twitter doing today, in 2025? While X’s market share may have shrunk slightly, it still maintains a loyal, core user base. The future of the platform depends on how well X can balance its transformation into a “super app” with its core identity as a microblogging and real-time news platform.
To answer some frequently asked questions:
- Is Twitter losing users? Yes, but not at the rate many expected. The decline in Twitter users has been more gradual than abrupt.
- How many people use Twitter? Approximately 350 million active users globally.
- How many accounts are on Twitter? As of 2025, Twitter has around 400 million accounts, but the number of active users has seen a slight decrease.
Ultimately, the success of X will depend on its ability to innovate and adapt in a world where social media preferences shift rapidly. The future of Twitter’s active users and whether the platform can hold onto its crown as a dominant player in social media remains to be seen.
Conclusion
In 2025, Twitter, now rebranded as X, continues to be an influential social media platform, but it is not without its challenges. From changes in user engagement to shifts in demographics, the platform has seen both growth and decline in various areas. Whether X can regain its previous heights of popularity remains uncertain, but it is clear that the rebranding has significantly altered the course of the platform’s future. One thing is for sure: X users are still engaged and active, even if the platform’s overall user count is not what it once was. The world of social media is constantly
